B2X India will be headquartered in Mumbai, with a subsidiary office in Dubai
B2X Care Solutions, a Germany-based provider of customer care solutions for smartphones, announced that it has acquired a majority share in The Service Solutions (TSS) in India. B2X has also raised US$15 million in Series B funding led by Earlybird Venture Capital.
Post this acquisition, all TSS service stores will be rebranded as B2X Care Solutions, with plans to expand B2X’s footprint in India rapidly in 2015. B2X will leverage TSS’s capabilities to transfer its existing ‘SMARTBAR’ model into multi-brand service and retail stores in India.
“We couldn’t be happier to announce our funding and acquisition of TSS at the same time. The financing will help us to aggressively grow our engineering and sales efforts in response to the expanding demand for our Smart Service Platform,” said Thomas Berlemann, CEO, B2X Care Solutions.
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B2X will hire talent in India to support this expansion, for enhancement of its software development capabilities to serve customers globally, and for general business growth. The existing management team will continue to drive business in India and Middle East for B2X, with Sreevathsa Prabhakar, Founder and Managing Director of TSS becoming the Managing Director of the new entity. B2X India will be headquartered in Mumbai, with a subsidiary office in Dubai.
“For us to be successful in India, we know that it will require very strong local capabilities. TSS is a rising star in India and its cloud-based capabilities completes the B2X technology roadmap. In addition, the TSS leadership team has a strong background and is extremely well connected in our industry in India, which opens up great opportunities for future growth,” Berlemann added.
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B2X enables consumer electronics and mobile device OEMs and carriers to improve front-end customer service and reduce after-sales and warranty costs through a cloud-based platform.
“We have truly built a technology-enabled services company with our own software development and evolved a cloud-based ‘After Market Support Platform’, and this will further increase B2X’s customer service focus in one of the fastest growing smartphone markets in the world,” said Prabhakar.
TSS, the Mumbai-based technology-enabled services company, is currently one of the Apple Authorized Service Providers in India and provides managed care services to smartphone manufacturers across the world. In addition, it has also built a cloud-based CRM system. It develops and licenses its After Market Support Platform software to OEMs, distributors and service providers for managing after-sales processes.
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